Welcome to ImpactByDesignBI
Impact By Design Business Intelligence is a founder-led consultancy and creative studio focused on reframing business, equity, and systemic reform through emotionally intelligent storytelling, trauma-informed strategy, and premium branding tools
Core Philosophy
Impact isn’t just an outcome—it’s a design principle. The site invites users to rethink how systems are built and how innovation can serve humanity with care and intention.
Founded by Michelle Davis, a strategist and sustainability consultant, the studio bridges complexity with emotional intelligence to make reform actionable and inclusive.
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Advocacy & Strategy: Tools and insights for changemakers—advocates, educators, founders, and enterprise leaders—to lead with clarity, dignity, and legacy.
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Trauma-Informed Design: Resources that avoid retraumatizing language and center lived experience.
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Ethical AI Integration: Guidance on deploying AI responsibly, with equity audits and ROI measurement.
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Branded Toolkits & Curriculum: Canva-powered materials for campaigns, policy briefs, and educational modules.
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Thought Leadership: Articles on topics like corporate accountability, ethical AI, and systemic reform.
Contact Us @ Info@ImpactByDesignBI.online
The Architecture of Impact
Impact isn’t an outcome. It’s a design principle.
ProofPilot in Action: Measuring ROI in Trauma-Informed AI Deployments
As AI adoption accelerates across industries, one uncomfortable truth remains: most companies aren’t seeing returns. According to recent coverage, nearly 95% of businesses experimenting with AI fail to generate revenue gains—despite massive investments and mounting pressure from boards and investors.
Ethical AI in Business
Bias in the Boardroom: How to Audit AI for Equity